The faculty of SIBM Nagpur consists of experienced academicians, researchers, and industry professionals who bring strong subject
expertise and practical knowledge to the classroom. They focus on student development, case-based learning, and
industry
exposure, ensuring that every student gains real managerial skills and leadership qualities.
Director & Professor
Finance, Financial Econometrics, Corporate Valuation & Financial Analytics
Prof. (Dr.) Shailesh Rastogi is the Director and a distinguished Professor of Finance at SIBM Nagpur with over 25 years of experience in academic, research, and administrative leadership. He holds a Ph.D. in Management (Finance) and is a management graduate from Motilal Nehru National Institute of Technology (MNNIT), Allahabad.
Dr. Rastogi is a prolific scholar with more than 330 research papers published in national and international journals indexed in Scopus, Web of Science, and ABDC, reflecting significant global research impact. His academic expertise includes financial econometrics, corporate finance, corporate valuation, financial analytics, panel data econometrics, and financial modelling. He has supervised numerous doctoral scholars and actively contributes to research supervision, policy-oriented research, management development programs, and academic leadership initiatives.
25+
Years Experience
330+
Research Paper
300+
Indexed Publications
03
Books / Chapters
Ongoing: 9
Completed: 13
Associate Professor, Deputy Director and Head – Student Grooming and Training for Placements
HRM, Organizational Behaviour, Talent Management
Email: smruti.patre@sibmnagpur.edu.in
Dr. Smruti Patre is an Associate Professor, Deputy Director and Head – Student Grooming and Training for Placements at Symbiosis Institute of Business Management, Nagpur, with over 17 years of academic and administrative experience in management education. She holds a Ph.D., MBA, B.Tech (Textile), and has qualified NET (Management). Her academic journey reflects a strong integration of research excellence, teaching innovation, and institutional leadership.
Her teaching domains include Human Resource Management, Organizational Behaviour, Talent Management, Performance Management Systems, and Learning & Development. Her research interests focus on Talent Management, Technology Adoption in HR and Consumer Contexts, Future of Work, and Industry 5.0. She employs advanced computational techniques such as Structural Topic Modelling to study emerging trends in management research. She has actively contributed to academic administration, executive education, and institutional development initiatives.
17+
Years Experience
31+
Research Paper
20+
Indexed Publications
11+
Books / Chapters
Ongoing: 6
Completed: 0
Associate Professor and Head of Placements
Marketing Management, Sales Management, Strategic Management
Email: rajesh.vaidya@sibmnagpur.edu.in
Dr. Rajesh Vaidya holds a Ph.D. and M.Phil. in Management and brings over 41 years of extensive professional experience, including 22 years in teaching, training, research, and academic administration and 19 years in leadership roles within the pharmaceutical and insurance industries.
His expertise spans Marketing Management, Sales Management, Strategic Management, HRM, Corporate Governance, Indian Ethos & Values, Business Communication, Personality Development, and Community Engagement. He has held several key academic leadership positions, including Assistant Professor at Shri Ramdeobaba College of Engineering & Management (RCOEM), HOD MBA at Kamla Nehru College, Campus Head and Regional Head roles at ICFAI National College, and corporate relations and placement leadership roles.
He has published extensively in international journals, with a significant number indexed in Scopus and Web of Science. He is a recognized Ph.D. guide under RTM Nagpur University and SIU and actively contributes as a trainer, content developer, book reviewer, and academic committee member.
41+
Years Experience
92+
Total Research Papers
35+
Indexed Publications
6+
Books / Chapters
Ongoing: 5
Completed: 6
Professor of Practice, Faculty In-charge for Executive Education (MDPs and MBA-Executive)
E-Commerce, GTM Business Models, Brand Management
Email: sandeep.dongre@sibmnagpur.edu.in
Dr. Sandeep Dongre is a management graduate (PGDM) from IIM Bangalore with over 20 years of extensive corporate leadership experience. He holds a Ph.D. and a B.Tech degree and has built a distinguished career across diverse sectors including e-commerce, consumer goods, and technology-driven enterprises.
He has held senior leadership roles such as Senior Vice President at OYO Rooms, General Manager at Coca-Cola, President at Droom, and Chief Business Officer at 1Cell.ai. During his corporate tenure, he has managed P&L responsibilities exceeding βΉ1000 crores and led large teams of over 500 members. He currently serves as Professor of Practice and Head – Placements at Symbiosis Institute of Business Management, Nagpur, bringing strong industry integration into management education.
20+
Years Experience
10+
Total Research Papers
6+
Indexed Publications
2+
Books / Chapters
Ongoing: 0
Completed: 0
Associate Professor, Faculty In-charge – Faculty Enhancement
Marketing
Email: sonal.purohit@sibmnagpur.edu.in
Dr. Sonal Purohit is an Associate Professor with over 16 years of experience in teaching and research. She holds a Ph.D. and has completed her Postdoctoral Fellowship at MICA, where she specialized in innovative pedagogy and advanced research methodologies. She has published extensively in ABDC and ABS A*/A ranked journals in the areas of consumer behavior, services marketing, and technology in marketing.
Her research interests include Artificial Intelligence in Marketing, Technology-enabled Marketing, Service Marketing, and Consumer Behavior. She has mentored multiple Ph.D. scholars and actively contributes to academic publishing as a member of editorial boards of reputed journals. Her case studies have been featured in Harvard, Ivey, and Emerald publications, reflecting her academic impact and global relevance.
16+
Years Experience
39+
Total Research Papers
39+
Indexed Publications
7+
Books / Chapters
Ongoing: 2
Completed: 6
Associate Professor, Faculty In-charge – Student Welfare
Business Analytics, Machine Learning, Python Programming
Email: preeti.sharma@sibmnagpur.edu.in
Dr. Preeti Sharma is an Associate Professor of Business Analytics at Symbiosis Institute of Business Management, Nagpur, with over 21 years of experience in teaching, research, academic leadership, and institutional development. She holds a Ph.D. and has worked extensively in artificial intelligence applications, business analytics, technology adoption, customer relationship management, and big data analytics.
She has held senior academic and administrative roles, including Dean (Academics) and Chairperson – Academics, leading curriculum development, NEP implementation, academic audits, faculty development, and internationalization initiatives. Her teaching portfolio includes Business Analytics, Machine Learning, Blockchain Technology, Python Programming, Research Methods, and Data Visualization. Her research appears in reputed international journals, and her current interests focus on analytics-driven decision-making, emerging technologies, and responsible digital transformation.
21+
Years Experience
8+
Total Research Papers
8+
Indexed Publications
4+
Books / Chapters
Ongoing: 2
Completed: 0
Associate Professor, Head – Research and Publication, Faculty In-charge β Sponsored Projects; Faculty and Staff Welfare
Operations & Supply Chain, Human Resource Management
Email: anant.deogaonkar@sibmnagpur.edu.in
Dr. Anant Deogaonkar has over 25 years of experience in academia, industry, and research, with a strong interdisciplinary foundation in Electronics and Power Engineering, Human Resource Management, and Telecommunications. He has held senior leadership roles in the telecommunications and manufacturing sectors, bringing rich industry-aligned perspectives into teaching, research, and consultancy.
He is actively engaged in Management Development Programs, Faculty Development Programs, workshops, and guest lectures for students, managers, and employees across public, private, and government organizations. His research focuses on digital leadership, artificial intelligence in management and education, virtual training technologies, inclusive leadership, women’s entrepreneurship, and technology-enabled organizational transformation. His work is published in high-impact international journals and contributes significantly to both theory and managerial practice.
25+
Years Experience
50+
Total Research Papers
50+
Indexed Publications
4+
Books / Chapters
Ongoing: 4
Completed: 0
Assistant Professor
Faculty of Human Resource Management
Email Id: soma.sharma@sibmnagpur.edu.in
Soma Sharma is a faculty of HRM. She has 18 years of teaching experience. She has Completed her MBA in HR and Marketing from ICFAI University and has Qualified PhD and UGC- NET in 2013. She is Proficient in Training and Development Activities and has collaborated with many PSUs and corporates for conducting MDP’s with various industries at National Platform.She has Received several prestigious awards like – Best teacher award by Global Teaching excellence awards 2022. Received India Prime women Icon award for ‘Top 100 women Icon’ 2021, presented by Fox clues. She has also Received Best Professor Award in Business Administration Studies by 27th Business School Affaire & Dewang Mehta National Education Awards in July 2019. She was awarded Copyright by GOI in 2019. She teaches courses like Industrial Relations, Labour Laws, Business Law etc.
Assistant Professor, Faculty In-charge β Library
Finance
Email: ashok.patil@sibmnagpur.edu.in
Dr. Ashok Patil is an academic professional specializing in Asset Pricing and Market Efficiency. He holds a Ph.D. from Symbiosis International (Deemed University), Pune, where his doctoral research examined the price-volume relationship and its implications for the Adaptive Market Hypothesis. He also holds a Post Graduate Diploma in Management (Marketing) from the Indian Institute of Management, Calcutta (IIMC) and a B.E. from COEP.
He is currently serving as Assistant Professor at SIBM Nagpur and brings over 24 years of combined academic and industry experience. Prior to joining SIBM, he spent 12 years at Kirloskar Institute of Advanced Management Studies and has also held corporate roles at IBP Co. Limited and Mahindra & Mahindra Limited. His research focuses on market dynamics and financial modeling, with publications in ABDC and Scopus indexed journals. He teaches Financial Engineering & Analytics, Corporate Valuation, Financial Risk Management, and R Programming.
24+
Years Experience
18+
Total Research Papers
16+
Indexed Publications
1+
Books / Chapters
Ongoing: 0
Completed: 0
ASSISTANT PROFESSOR and examination incharge
Operations Management, Supply Chain Management
Email: vinod.surange@sibmnagpur.edu.in
Dr. Vinod G. Surange is an Assistant Professor at the Symbiosis Institute of Business Management, Nagpur, a constituent of Symbiosis International (Deemed University), Pune. He brings over fifteen years of academic experience along with prior industry exposure.
He holds a Ph.D. from the University of Mumbai and has authored more than twenty research papers published in reputed international journals and conferences. His academic and research interests include Supply Chain Management, Sustainable Supply Chains, Digital Transformation in Operations, Production and Operations Management, and Quality and Reliability Engineering.
15+
Years Experience
22+
Total Research Papers
22+
Indexed Publications
0
Books / Chapters
Ongoing: 4
Completed: 0
Assistant Professor (Senior Grade)
Finance
Email: s.palaniappan@sibmnagpur.edu.in
Dr. S. Palaniappan holds a Ph.D. in Management Studies from Bharathiar University with doctoral research titled βEntrepreneurial Orientation and Competence: Impact on Retailers’ Business Performance.β He completed his M.Phil. in Management from Bharathidasan University with First Class and Distinction and has qualified UGC-NET and SLET examinations. He has also completed NCMP Level 2 certification from NSE along with Bloomberg, IIT, and IIM certification programs through SWAYAM.
With over 20 years of combined industry and academic experience, he has worked in roles including Accounts Executive at SBI Factors and entrepreneurial ventures in FMCG marketing. He has published 17 research papers in international journals, with multiple publications indexed in Scopus, Web of Science, and ABDC categories. He has presented over 35 research papers in national and international conferences and completed an ICSSR-sponsored collaborative research project in association with IIM Tiruchirappalli and Anna University, Chennai.
Currently, he serves as Assistant Professor (Senior Grade) at SIBM Nagpur and has previously worked as Adjunct Faculty at NIT Tiruchirappalli.
20+
Years Experience
17+
Total Research Papers
13+
Indexed Publications
1
Books / Chapters
Ongoing: 4
Completed: 0
Assistant Professor
Employee Experience, Team Building, Organizational Excellence
Dr. Nivedita Jha is an accomplished academician with over 16 years of experience in higher education. She currently serves as an Assistant Professor at SIBM Nagpur, where she brings a wealth of knowledge and practical insights to her students. Her research interests primarily focus on Employee Experience, Team Building, and Organizational Excellence.
Dr. Jha has authored numerous research papers in prestigious, peer-reviewed journals and presented her work at prominent national and international conferences. Her scholarly contributions have earned recognition within the academic community. Notably, she was honored with the Emerald Literati Award in 2020 for her exceptional paper, βEmployee Engagement for Millennials: Considering Technology as an Enabler,β published in Development and Learning in Organizations: An International Journal.
Assistant Professor, Faculty In-charge β PR and Media
Agricultural Marketing, Agri-Retail Management, Marketing Research
Email: arif.abad@sibmnagpur.edu.in
Dr. Arif Abad is an Assistant Professor at Symbiosis Institute of Business Management (SIBM), Nagpur. He holds a Ph.D. in Marketing Channels (Agricultural Marketing), awarded in 2022, with doctoral research introducing an original method for assessing the efficiency of agricultural marketing channels. He also holds an MBA in Agribusiness Management from Aligarh Muslim University. He is UGC-NET qualified and has been awarded the Junior Research Fellowship (JRF) and Senior Research Fellowship (SRF) in Management.
With over three years of academic experience, Dr. Abad teaches courses including Marketing Management, Marketing Research, Agri-Input Marketing, Agri-Retail Management, Rural Marketing, and related agricultural management subjects. His research is published in Scopus and Web of Science indexed journals, including Q1 and Q2 categories, as well as ABDC-ranked journals. His research interests include agricultural marketing systems, food marketing, technology adoption in agriculture, consumer behavior, sustainability, and digital innovation.
In addition to teaching and research, he serves as the In-charge of Media and Promotion at SIBM Nagpur, contributing to institutional branding, communication, academic administration, and quality assurance initiatives.
3+
Years Experience
7+
Total Research Papers
7+
Indexed Publications
0
Books / Chapters
Ongoing: 0
Completed: 0
Assistant Professor, Program In-charge M.B.A. – Food and Agribusiness Management, Faculty In-charge β Discipline; Website
Agribusiness Management and Agricultural Economics
Email: ganesh.rede@sibmnagpur.edu.in
Dr. Ganeshkumar Dilipkumar Rede is an Agricultural Economist with over eight years of combined teaching and research experience in Agricultural Economics. His academic and professional work focuses on rigorous empirical and policy-oriented analysis of agricultural systems, emphasizing evidence-based research and sustainable agricultural development.
His research interests include cost of cultivation and profitability analysis, food and nutritional security, efficiency and productivity measurement, agricultural trade and export competitiveness, market integration, and price transmission. He possesses strong expertise in advanced quantitative methodologies such as econometric modeling, panel data and time-series analysis, stochastic frontier and data envelopment analysis, and linear programming applications for evaluating farm-level performance and policy impacts. He qualified ICAR-ASRB NET (Agricultural Economics) and has received national recognition through multiple Young Scientist and Best Young Researcher awards.
8+
Years Experience
51+
Total Research Papers
24+
Indexed Publications
5+
Books / Chapters
Ongoing: 1
Completed: 0
Assistant Professor, Faculty In-charge for Student Grooming and Training for Placements
Consumer Behaviour, Marketing Management
Email: pulkit.marwah@sibmnagpur.edu.in
Dr. Pulkit Marwah is a faculty of Marketing at Symbiosis Institute of Business Management, Nagpur. He is an alumnus of Panjab University, Chandigarh and Texas A&M University, USA. With a diverse academic background in Agribusiness, Applied Economics, and Biotechnology, he brings interdisciplinary insights into management education and research.
He has professional experience across Agriculture, Food, FMCG/CPG, and Pharmaceutical sectors and has contributed to corporate strategy initiatives for a multi-billion-dollar agribusiness company in California. His research interests include Corporate Strategy, Consumer Behaviour, Market Research, Behavioural Economics, Brand Management, and Product Development. He has published research papers and presented at international conferences.
6+
Years Experience
8+
Total Research Papers
6+
Indexed Publications
0
Books / Chapters
Ongoing: 0
Completed: 0
MDPs Conducted:
Assistant Professor, Faculty In-charge β Sports
Finance, Statistics, Analytics
Email: jagjeevan.kanoujiya@sibmnagpur.edu.in
Dr. Jagjeevan Kanoujiya is an Assistant Professor in Finance at Symbiosis Institute of Business Management, Nagpur. He holds a Ph.D. from Symbiosis International (Deemed University), Pune, an MBA in Finance from Banaras Hindu University, and a B.Tech. in Computer Science. He is a UGC-JRF (Management) scholar and has qualified GATE multiple times. He has demonstrated academic excellence throughout his career.
He has published extensively in prestigious international journals indexed in ABDC, Scopus Q1, and Web of Science Q1 categories. He has also completed certification programs from globally reputed institutions including Stanford University, Yale University, the University of Michigan, and the State University of New York. He actively contributes to academic research, serves on editorial boards of reputed journals, and is frequently invited as a guest speaker at international conferences.
3+
Years Experience
80+
Total Research Papers
80+
Indexed Publications
0
Books / Chapters
Ongoing: 2
Completed: 0
Assistant Professor, Program In-charge M.B.A., Head of Admissions
Operations Management, Business Analytics
Email: himanshu.shukla@sibmnagpur.edu.in
Dr. Himanshu M. Shukla holds a Ph.D., MBA, and M.Tech in Industrial Engineering and brings over thirteen years of combined academic and industry experience. With a strong interdisciplinary foundation in engineering and management, he applies systems thinking to address complex operational and supply chain challenges.
His expertise spans sustainability, operations management, supply chain systems, optimization and modelling techniques, and business analytics. He integrates environmental responsibility, economic viability, and operational efficiency into decision-making frameworks. His research focuses on sustainable and resilient supply chains, digital technologies, analytics-driven operational improvement, circular economy practices, and climate-smart operations.
Through his academic, industry, and policy-oriented work, Dr. Shukla contributes to the design of responsible, future-ready value chains that promote resilience and long-term value creation.
13+
Years Experience
13+
Total Research Papers
13+
Indexed Publications
4+
Books / Chapters
Ongoing: 1
Completed: 0
Assistant Professor & Information Officer
prakash.bhongade@sibmnagpur.edu.in
Dr. Prakash Bhongade is an accomplished professional with 22 years of experience in both corporate and academic sectors within the IT industry. He holds a Ph.D. in Business Management, an M.Sc. in Computer Science, an MCA, an MBA, and is qualified by SET. In addition, he is an Oracle Database SQL Certified Associate from Oracle University. Currently, Dr. Bhongade serves as the Information Officer at Symbiosis Institute of Business Management (SIU Nagpur Campus). His passion for teaching and continuous learning keeps him at the forefront of IT advancements.
Assistant Professor, Admissions; Research and Publications
Finance
Email: rahul.singh@sibmnagpur.edu.in
Dr. Rahul Singh Gautam is an Assistant Professor, Admissions; Research and Publications at Symbiosis Institute of Business Management, Nagpur. He holds a Ph.D. in Finance from SIBM Pune, an M.Phil. in Finance from Babasaheb Bhimrao Ambedkar University, Lucknow, and an MBA in Finance from Dr. Shakuntala Misra National Rehabilitation University, Lucknow.
With a strong research orientation, his areas of interest include financial inclusion, ESG and sustainability, corporate governance, financial distress, fintech, digital finance, and rural development. He has authored and co-authored numerous research papers published in ABDC, Scopus, and Web of Science indexed journals, along with IEEE conference proceedings. His expertise includes advanced econometric and quantitative techniques such as panel data analysis and multivariate modeling using STATA, R, Python, SPSS, AMOS, and Smart-PLS. He actively contributes to academic administration, accreditation processes (NAAC/NBA), and institutional development initiatives.
2+
Years Experience
73+
Total Research Papers
47+
Indexed Publications
2+
Books / Chapters
Ongoing: 1
Completed: 0
ADJUNCT FACULTY
Marketing
Email Id: gautam_ghosh@sibmnagpur.edu.in
Service Marketing/Product & Brand Management/Strategic Marketing/Sales & Channel Management (b) Strategic Management: Competitive Strategy
Assistant Professor
Food and Nutrition
Email: shounak_nazar@sibmnagpur.edu.in
Shounak Anil Nazar is a food and nutrition professional with over 26 years of combined industry and entrepreneurial experience. His academic journey reflects a multidisciplinary foundation spanning Food, Nutrition, Agriculture, and Sanskrit studies.
His professional evolution has transitioned from Food to Nutrition and further into Food and Agribusiness. His research orientation focuses on new food development and innovative product design, with a keen interest in integrating food science, agriculture, and nutrition-based applications. He is actively pursuing his Ph.D. and holds certifications in HACCP.
26+
Years Experience
1
Total Research Papers
0
Indexed Publications
1
Books / Chapters
Ongoing: 0
Completed: 0
Assistant Professor
Human Resource Management
Email: chanchal.dey@sibmnagpur.edu.in
Dr. Chanchal Dey earned his Ph.D. in Management from Vidyasagar University. He holds dual Masterβs degrees in Business Administration, where he was awarded a Gold Medal for securing the highest marks, and in Commerce. He has qualified both WB SET and UGC NET in Management.
He brings over nine years of combined academic and industry experience. His research interests span Human Resource Management, Marketing, Entrepreneurship, and Public Policy. He has published in ABDC-listed, Scopus, and Web of Science indexed journals and actively reviews for high-impact international journals. He integrates quantitative and qualitative research methodologies and is proficient in SPSS, NVIVO, SmartPLS, and EViews.
9+
Years Experience
14+
Total Research Papers
13+
Indexed Publications
8+
Books / Chapters
Ongoing: 1
Completed: 0
Assistant Professor, Faculty In-charge β Quality Initiatives and Accreditation
Marketing Management, Brand Management
Email: zebran.khan@sibmnagpur.edu.in
Dr. Zebran Khan is an Assistant Professor, Faculty In-charge β Quality Initiatives and Accreditation at Symbiosis International (Deemed University). He previously served at Management Development Institute (MDI), Gurgaon. He completed his Ph.D. in Marketing from the Department of Commerce and Business Studies, Jamia Millia Islamia, New Delhi. He earned his MBA in Marketing from Aligarh Muslim University.
He is UGC NET qualified in Management and was awarded the prestigious Full-Term Doctoral Fellowship by the Indian Council of Social Science Research (ICSSR). He has published research papers in reputed journals indexed in Scopus, ABDC, and Web of Science, and has served as a reviewer for reputed journals.
His research focuses on influencer marketing, social media marketing, artificial intelligence applications in marketing, electronic word of mouth, and consumer behavior. He is proficient in SmartPLS, IBM AMOS, and SPSS and actively participates in conferences, workshops, and faculty development programs.
1+
Years Experience
13+
Total Research Papers
13+
Indexed Publications
0
Books / Chapters
Ongoing: 0
Completed: 0
Faculty
Production & Operations Management, Logistics & Supply Chain Management
Email: swati.goyal@sibmnagpur.edu.in
Swati A. Goyal is an academician and researcher with interdisciplinary expertise in Operations Management, Digital Marketing, and Business Analytics. She holds an MBA in Operations and Finance and a B.Tech. in Chemical Technology and is currently pursuing her Ph.D.
Her professional journey includes five years of teaching experience and two years of industry exposure, enabling her to integrate practical insights with management education. She has authored five books, published eleven research papers in reputed journals including ABDC-indexed outlets, and contributed to patents and copyrights in emerging domains such as Artificial Intelligence, Industry 4.0, IoT, and digital transformation. Her teaching approach emphasizes analytical thinking, technology integration, and industry-readiness.
7+
Years Experience
11+
Total Research Papers
1+
Indexed Publications
5+
Books / Chapters
Ongoing: 0
Completed: 0
Assistant Professor (Research)
Consumer Behaviour, Technology Adoption, Entrepreneurial Aspiration, Workplace Ostracism
Email:kailash.sahu@sibmnagpur.edu.in
Dr. Kailash Kumar Sahu is an Assistant Professor (Research) at Symbiosis Institute of Business Management Nagpur. He has over 5 years of academic and research experience, with more than 30 publications in reputed journals indexed in Scopus, Web of Science (WoS), and ABDC. His research primarily focuses on consumer behaviour, technology adoption, entrepreneurial aspiration, and workplace dynamics.
He has contributed to multiple funded research projects as Co-Project Director and has presented his work at national and international conferences, including IIMs. He has also developed self-learning materials for open universities and holds two patents, reflecting his active engagement in interdisciplinary research and innovation.
5+
Years Experience
30+
Total Research Papers
20+
Indexed Publications
2+
Books / Chapters
Ongoing: 0
Completed: 0
Senior Assistant Professor, Marketing
Symbiosis Institute of Business Management, Nagpur
Marketing | Consumer Behaviour | Strategic Marketing |
Entrepreneurship | Organisational Behaviour
Consumer Behaviour, Technology Adoption, Entrepreneurial Aspiration,
Workplace Ostracism
Email: smriti.verma@sibmnagpur.edu.in
Dr. Smriti Verma is a Senior Assistant Professor of Marketing at Symbiosis
Institute of Business Management, Nagpur, with over two decades of
experience in teaching, research, academic leadership, and institutional
development. She holds an MBA and a Ph.D., along with UGC NET
qualification in Management.
Her academic expertise spans consumer behaviour, brand management,
strategic marketing, technology-driven decision making, and social
enterprises and sustainability. She has played a key role in driving
academic excellence through leadership initiatives, international
collaborations, and institutional development.
Dr. Verma has held significant academic and administrative roles,
including facilitating international academic engagements and serving as
Adjunct Faculty at Konstanz University of Applied Sciences, Germany, and
the University of Vorarlberg, Austria. Her teaching portfolio includes
Marketing, Entrepreneurship, Organisational Behaviour, and Strategic
Management.
Her research contributions include 60+ publications, 3 edited books, and
15 case studies, many of which are indexed in reputed national and
international journals. She has also conducted multiple Management
Development Programs (MDPs) and Faculty Development Programs (FDPs). Her
corporate experience includes ERP and LMS implementation across
international markets. Her current research focuses on consumer insights,
responsible branding, and technology adoption in business decision-making.
26+Years Experience
60+Total Research Papers
06+Indexed Publications
30+Books / Chapters & Case Studies
Ongoing: 0
Completed: 2
Senior Assistant Professor
Symbiosis Institute of Business Management, Nagpur
AI, Analytics, Marketing and Human Behaviour
Email: catherene.aarthy@sibmnagpur.edu.in
Dr. Catherene Julie Aarthy C is a Senior Assistant Professor at Symbiosis Institute of Business Management, Nagpur, with over 24 years of experience spanning teaching, research, and industry consulting. She holds a Ph.D. in Management and a Post Graduate Program in Data Science and Business Analytics from the McCombs School of Business, The University of Texas at Austin.
Her academic and professional work focuses on predictive analytics, artificial intelligence, and data-driven decision-making, with strong emphasis on bridging the gap between industry and academia. Her teaching portfolio includes Marketing Analytics, Data Visualization, Business Analytics, Marketing Management, and Services Marketing, where she has consistently achieved high student satisfaction.
She has published 30+ research papers with over 180 citations in reputed international journals, including Emerald Insight, and has filed three patents, including one Indo-Australian patent. Her work combines academic rigor with practical implementation through consulting and real-time business analytics applications.
24+
Years Experience
31+
Total Research Papers
14+
Indexed Publications
1+
Books / Chapters & Case Studies
Ongoing: 0
Completed: 0
ADJUNCT FACULTY
Marketing
Email Id: gautam_ghosh@sibmnagpur.edu.in
Service Marketing/Product & Brand Management/Strategic Marketing/Sales & Channel Management (b) Strategic Management: Competitive Strategy